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Aria Solutions Announces a New Way of Implementing the Genesys CX Platform

A new implementation approach, SWIFT Premises, allows you to deploy a modernized, inbound contact center foundation in 60 days, learn the platform, refine your requirements, and expand it with enterprise-class capabilities later.

Robert Church, CEO of Aria Solutions,, unveils a new 60-day implementation approach called SWIFT™ Premises – a complete, modernized, Genesys contact center solution that can be implemented rapidly and expanded to incorporate the omni-channel experience customers expect.

“We’ve seen a lot of companies experiencing revenue and customer satisfaction pressures, because they were looking for a new contact center solution and spending years deploying and customizing a new system, while their current systems were no longer meeting business needs and needs of their customers”, says Church.

Aria’s new solution model enables companies to make the investment based on a more efficient and thorough contact center implementation process:

1. Deploying a modernized, enterprise-class inbound contact center foundation in 60 days
2. Learning the new solution and refining the requirements based on findings
3. Adapting to current and future needs by expanding the platform with enterprise-class capabilities

The keys to this solution is its automated, but flexible deployment approach and its configuration capability, which come from Aria’s pre-tested, pre-built, and pre-validated assets: SWIFT™ Auto Attendant, SWIFT™ Routing, and SWIFT™ Real-Time Reporting. They provide options to meet various contact center requirements, speed up the deployment process, illuminate risks, and allow businesses to retain a complete control over their systems for easy maintenance and support.

In addition to Aria’s assets, SWIFT Premises includes core components, such as: SIP/Legacy PBX integration; High Availability – Dual Data Centers; Desktop and CRM integrations; WFM; Real-time Dashboard Reporting; and More.

“Many contact center implementations spend more time than desired in analysis paralysis, documenting hundreds of requirements, and customizing while learning a new system. This leads to long implementation times while in reality 80% or more of contact center requirements are the same”, says Kelly Wilson, Aria Solutions’ VP of Client Solutions.

Wilson says that Aria’s 20 years of experience in partnering with Genesys, building contact center technology and implementing complete solutions have enabled them to develop a unique implementation approach that no one else has.

Fast deployment, speed to market and adaptability are key reasons why Aria’s new solution approach is called “Swift” – one of the fastest, most agile and adaptable birds on the planet.

To learn more about this solution approach, visit


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